BLUE Cross is campaigning for the end of horrific breeding of pets such as pugs, French bulldogs and Persians.

The treatment of the animals can leave them struggling to breathe and see properly.

Buster, who was rehomed from Blue Cross in Bromsgrove along with his four litter mates all suffered health problems.

The poor pooch suffers from an uncomfortable eye condition which prevents his eyelids from closing when he tries to blink – often a condition brachycephalic pets suffer with.

Amy Neale, animal welfare assistant at Bromsgrove Blue Cross said: “Eye conditions like the one Buster suffers from are sadly not uncommon in brachycephalic dog breeds, like French bulldogs and pugs.

“Because of their flatter head shape, their eyes are more prominent and therefore more at risk of injury.”

His dapple-patterned coat – known as merle – is becoming more desirable to puppy buyers looking for distinctive-looking dogs.

Irresponsible breeding of dogs with this striking appearance can cause canines to be born blind or deaf because of the genetic links between merle coats, hearing, and vision.

However, Buster has found a new happy home with Ian and Claire Johnson, becoming their “perfect family pet”.

Blue Cross has started a petition calling on companies to stop popularising the fashion status of these breeds fuelling demand which is often met by unscrupulous breeders.